EHF Marketing GmbH has signed a new deal in the United States, which will see the VELUX EHF Men’s Champions League aired to over 33 million homes.
MHz Networks has entered into an agreement for the 2010/2011 season to show the “Match of the Week” from Europe’s premier club handball competition on their national MHz Worldview channel, with full commentary from the face and voice of ehfTV.com, Tom O’Brannagain.
The deal will include coverage of the biggest handball event of the season, the VELUX EHF FINAL4, to be played in Cologne, Germany on 28 and 29 May 2011.
Managing Director of EHF Marketing GmbH, Peter Vargo, said: “We are delighted to be able to sign a TV agreement in the United States, which will enable us to showcase the high-scoring excitement of handball to this major market. We’re sure that the American viewing public will love watching the stars of the sport playing in the VELUX EHF Men’s Champions League.”
Frederick Thomas, Chief Executive of MHz Networks, said: “MHz Networks and handball are perfect partners. The coverage from the VELUX EHF Men’s Champions League will certainly complement our premier international programming 24/7, which includes news, series, cinema, music and additional sports.”
MHz Networks will show VELUX EHF Champions League matches at 4.00 PM ET on Saturdays and Sundays during the season. Coverage will begin immediately with the top clash of the third round between MKB Veszprem of Hungary and French side Montpellier Agglomeration HB to be shown on Saturday 9 October.
2010 broadcast schedule (All games at 4 pm ET)
9 October MKB Veszprem (Hungary) – Montpellier Agglomeration HB (France)
17 October KS Vive Targi Kielce (Poland) – Rhein Neckar Löwen (Germany)
21 November SG Flensburg-Handewitt (Germany) – HC Croatia Osiguranje Zagreb
28 November HC Croatia Osiguranje Zagreb (Croatia) – SG Flensburg – Handewitt (Germany)
5 December FC Barcelona Borges (Spain) – THW Kiel (Germany)
Note: Match schedule is subject to change. 2011 Match of the Week schedule yet to be announced. A complete schedule of matches can be found at www.ehfTV.com, the EHF’s online TV platform.
About MHz Worldview
MHz Networks is an independent, non-commercial television broadcaster delivering international educational and arts programming and providing diverse cultural perspectives for a globally-minded audience.
MHz Worldview, MHz Networks flagship channel, brings programming to globally-minded audiences in the US though affiliates, including cable, satellite and online. Serving the Washington, DC area’s 4.9 million residents with ten local broadcast channels, MHz Networks features programs from around the world on-air in more than 20 different languages.
MHz Networks is a 501 (c) (3) non-profit organization with studio facilities in Falls Church, VA and at Washington, DC’s Ronald Reagan Building and International Trade Center.
About EHF Marketing GmbH
EHF Marketing GmbH is the marketing arm and daughter-company of the European Handball Federation. The agency works closely with marketing and media partners, as well as with Europe’s leading clubs to realise the full potential of the sport on the international sports market. EHF Marketing GmbH is responsible for the marketing and media rights of the VELUX EHF Men’s Champions League and the EHF Women’s Champions League.